PMI-CIC INVITES YOU to attend the
Professional Development Day Event
with
Susan Hodgkinson
Introducing our keynote speaker for
the Professional Development Day Event
Susan Hodgkinson is a leadership
development expert, award-winning
executive coach, and
professional speaker. She is founder
and principal of The Personal Brand
Company, and her firm serves the
leadership development needs of
clients in the for-profit and not-for-profit sectors throughout the U.S. Her
expertise in personal brand management
is built upon her success as a
marketing and public relations
professional working inside
organizations in healthcare, financial
services and state government.
Review the time, cost and
registration information
for this event!
Ms. Hodgkinson is the creator of the
proprietary Leadership Brand
Management methodology, which she has
applied in the coaching and workshop
settings with hundreds of
professionals throughout the U.S. who
know they must strategically manage
their own professional learning,
leadership development and personal
brand to succeed-for their company and
themselves. Clients include
professionals at all levels in
organizations.
Susan
will present the 5P’s of Leadership
Brand®. The
5P’s are Persona,
Product,
Packaging,
Promotion and
Permission. Susan
will help the participants understand
and manage their own 5 P’s and
introduce them to an approach to
professional development that can
engender a realistic, equitable,
dynamic, powerful, and sustainable
relationship between them and the
businesses to which they devote their
energies.
The agenda for this Susan
Hodgkinson event is:
1.
Introduction to
Leadership Brand Management—the keys
to making it work
2. How to ensure YOU are relevant and
differentiated in your work and its
bottom line impact.
3. The 5 P’s of Leadership Brand®
Overview, with a focus on the Project
Manager as Trusted Advisor
4. Participant Self Assessment
5. Envisioning Your Leadership Brand
of the Future
6. Action Planning, Commitments and
Close
Susan Hodgkinson’s work has most
recently been featured on Chronicle,
Fox News, at The Conference Board, The
Boston Chamber of Commerce, and in
Employee Benefits News,
The Merger & Acquisitions Advisor,
Profiles in Divers and Women’s
Business Journal.
She holds her MBA from Simmons School
of
Management and is on the Executive
Education faculty there. She speaks
frequently at national leadership
conferences and at client leadership
summits the topic of leadership and
personal branding. She is the author
of The Leader Edge: Using Personal
Branding to Drive Performance and
Profit (2005,
www.iuniverse.com).
Schedule and Cost Information
CHOOSE ONE
PDD Event with Susan Hodgkinson
-
ONLY $175.00
CLICK HERE to register
(If you have any problems with
registration or using the form please contact Teri Croft at ThereseCroft@aol.com)
OR
(Note:
the same material will be presented at
each event)
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